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Vin de France

At Pur Jus, you’ll notice that all wines labeled Vin de France are now grouped together under a single category. Not because we love throwing everything into the same basket, but simply because we don’t really have a choice: European regulations forbid us from mentioning the region, hinting at a vineyard area, or even dropping a tiny clue… that’s just how it is. But behind this somewhat impersonal designation, there are winemakers who choose it deliberately. Why? Because the AOCs, with their strict rules, don’t always reflect the richness and creativity of natural wines. By stepping outside that framework, they gain freedom — and the result is unique, living cuvées that don’t fit in boxes but speak straight to the heart and to our taste buds! Nobody in the Pur Jus team has a particular preference for wines labeled Vin de France — in fact, it would be fantastic if every cuvée could be slotted into the right AOC category and shake up the established rules from within… Things are moving, slowly but surely, so watch this space!

We now have over 200 wines flying the Vin de France flag, and we regret not being able to tell you more about them… But between us, we know some of you will recognize the region thanks to your knowledge of grapes, styles, or even the domaines themselves. And as always, we’ll stand with those who prefer making wine over following rules.

If you’re ever unsure, or if you’d like some guidance in finding THE right bottle, don’t hesitate to reach out by email or phone — we’ll always be happy to chat and point you in the right direction.

Sulphites-free wine
Maya Sallée & Nicolas Fernandez
14,50 €
This is not a wine! That's the first sentence that you can read on the back label. A cheerful and joyful drink, a tribute to the piquette, this thirst-quenching, refreshing and low-alcohol juice, rustic and delicate...
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Sulphites-free wine
Sara Lombardi & Charles Mackay
16,20 €
Expressive, warm nose with notes of spices, ripe black fruits, and plum. On the palate, a round but fairly powerful attack, echoing the aromatics of the nose. Long finish, this is a wine to pair with hearty dishes and...
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Minimal sulphites
Sold out
Sébastien Agelet
16,90 €
Red plum, blackberry, spice... Palate: a Grenache with substance, this is rich juice with length and a touch of acidity. An easy-drinking wine, good balance and real substance too! The name of the cuvée is a reference...
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